Etsy is an online marketplace for artists and crafters selling handmade items. It’s one of the profitable shopping platforms for every seller that wishes to reach out to other sellers with their innovation and work through creative ideas.
It is a place where you can sell your art, clothing, collectibles, jewelry, and various decorative objects. Hence, it is essential to know how to increase Etsy sales.
As an Etsy seller, you need to follow a set of strategies that will generate more sales on your Etsy shop. Here are a few tips that can help you.
Link your shop with social media accounts
Social media is indeed one of the most crowded and essential platforms in the new-age world that requires work as a great medium to connect with more people. One of the best tricks to maximize Etsy sales is placing the shop handles on the social media profile. You can even add images while making a listing in your social media account.
Making use of social media is an engaging way as you target the loyal social media followers that can help you. Simultaneously, you can generate more traffic to the shop that will make gain your store increased visibility. Here are a few guidelines on the way to use social media for boosting sales:
- Try to engage the visitors personally and retain them for increasing the traffic.
- You can come up with important and attractive announcements that will make the users follow you.
- Generate contents that are worth sharing and which will reach out to people that are potential buyers.
- You can operate a focused giveaway campaign for generating the efficiency of the shop and selling.
Engage social media along with coupon codes
Buyers just love the concept of coupons to gain bonus offer on their buys. Hence, you have to place smartness in it to make people gain more coupon codes from you. It will help if you ask your potential customers to share the products with their friends or on their respective social profiles to generate more coupon codes. It will work as a ‘two-in-one” idea for you. You are generating buyers and maximizing the reach to more consumers who will further help you maximize the brand awareness.
It is one of the most famous campaigning ideas on the social media, that is successfully rolling out for most online sellers. You can also use the coupon codes to request potential users to subscribe to the newsletters. It is easy for you to make coupon codes work at the minimum cart value. Making use of all these tricks can help you to increase Etsy sales.
Choose a discount for your abandoned shopping carts
There are times when a person goes to purchase something from Etsy and has second thoughts. And they leave it on the cart. It’s something familiar with online shoppers. It might not hold true for other eCommerce platforms, but in Etsy, there is a feature where you can share the coupon codes for people who might leave their cart before they finalize their buy.
It is a great feature and can work efficiently. Hence, it’s a certainly worth to sell along with small discounts on the products left in the shopping carts. Regardless of it being a 10% or 15% discount, it is certainly going to provide you a great response from the shoppers. A discounted sale, is always better than having no sale at all. It will also impress the users that will generate more conversions for you.
It would be best if you changed the Etsy headline or tags for your item
If you want to give an easy and healthy boost to your sale, it is essential to keep changing the Etsy headlines and tags frequently. In case there is a special occasion, you add the relevant keyword to the item title to sell it. So, whether its Easter or Christmas, or any other appropriate festivity, you can simply add the festival name on the headline or tag to ensure that your products get a seasonal boost in the sales.
Therefore, it will act as an efficient way of thinking about how to increase sales on Etsy. If you want you can choose an eye-catching way to revive your tags that will prove to be useful for the users.
Get better SEO practice
SEO is a crucial way to boost the traffic on your Etsy. Several interested customers visit the internet to find about the products they are searching. Hence, it is essential to stay updated with SEO so that the Etsy shop can stay visible. Make sure that the Etsy store is SEO-optimized. You can boost the SEO by adding relevant keywords and SEO-friendly contents which will help the store to rank better in web searches.
These are a few of how you can maximize your sales for your shop in Etsy.